Challenge
A brand founded in Moldova and selling into the USA, Romania, Bulgaria and the European Union has a structural conflict: each market needs its own language, contact and delivery, while the brand has to stay one brand.
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Brand hub / Multi-region
GMD Fences
The international site for the GMD Fences brand — the point from which every visitor reaches the regional version matching their country.
Solution
We built a hub with a country selector that routes visitors to the right regional site, keeping one shared brand system across every version: the same identity, the same catalogue structure, localized content.
Outcome
The brand operates as one across four regional sites and several markets, without any audience landing on a version that does not address them.
Key impact
- Country selector on the landing page
- Routing to 4 regional sites
- Shared brand system
- USA, EU, Romania, Moldova, Bulgaria
Other projects
See other platforms delivered by ARTYONIX.
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